

Institute of Marketing and Management, also known as IMM, is one of the premier private management institutes, which was established in 1969. The institute is approved by the AICTE and is a member of AACSB.
IMM offers both UG and PG programs, such as BBA and PGDM. The two-year Post Graduate Diploma in Management (PGDM) is approved by the All India Institute of Technical Education (AICTE). Both programs are offered in the full-time mode. Admission to these is based either on merit or on entrance exam scores.
IMM campus is equipped with world-class infrastructure, modern laboratories and classrooms, library and a conference hall. The institute has smart computer Labs, sports facilities and seminar halls. Along with this, IMM has an excellent placement track record, with top recruiters like Wipro, Axis Bank, Vivo, EY, Lenskart, etc.
Particulars | Details |
Institute Name | Institute of Marketing and Management |
Mode of Education | Regular |
Departments | Marketing, Management, Human Resources, Information Technology |
Courses Offered | Undergraduate and Postgraduate programs |
Popular Courses | BBA and PGDM |
Mode of Admission | Entrance Exam and Interview |
Application Start Date | July 2025 (Tentative) |
Application Last Date | August 2025 (Tentative) |
Approval & Accreditations | AICTE |
Selection Criteria | CAT/MAT/XAT and Interview |
Placements | Wipro, Axis Bank, Deloitte, Decathlon, Federal Bank, etc. |
University Type | Private |
Official Website |
Institute of Marketing and Management New Delhi offers a variety of specialised courses like BBA and PGDM. Admission has started in July 2025, and sessions will start from August 18, 2025. The flagship course of the IMM is the Post Graduate Diploma in Marketing, which is approved by AICTE. Admission to the PGDM course is based on CAT/MAT/XAT results, followed by Group Discussion and Personalised Interview.
Candidates who want to take admission in a PGDM course must have a bachelor’s Degree in any discipline. Along with this, candidates must have a valid score in one of the following CAT/MAT/XAT/CMAT/GMAT/ATMA examinations. At the UG Level, the IMM offers a 3-year full-time BBA program.
Interested and eligible students must visit the official website to apply online for their desired course.
Dates | Events |
Admission Start Date | July 2025 (Tentative) |
Admission Last Date | August 2025 (Tentative) |
Commencement of PGDM Classes | 18 August 2025 |
Institute of Marketing and Management, New Delhi, offers BBA and PGDM programs, each with specific eligibility criteria for admission.
Candidates must have a bachelor's degree in any discipline to be eligible for PGDM admission.
For PGDM admission, a valid score in the entrance exams is required, such as the CAT/ MAT/ XAT/ CMAT/ GMAT score.
To be eligible for the BBA program, students must have completed their Class 12 from a recognised board.
The Institute of Marketing and Management has the best placement record. The placement process includes pre-placement talks, career counselling, mock interviews, and campus drives. During the placement drive, many top companies, such as EY, Wipro, Axis Bank, Federal Bank, etc., visited the campus to hire eligible candidates. The highest international salary package offered to the IMM graduates was INR 21 LPA, with an average salary package of INR 9 LPA to INR 9.5 LPA as per the recent data received.
The Institute of Marketing and Management, New Delhi, also provides scholarships to deserving candidates for their smoother flow of study. A few scholarships offered to IMM students are as follows:
Merit-Based Scholarships: Students who excel in their entrance exams or demonstrate exceptional academic records during their undergraduate studies may be eligible for a merit-based scholarship. This can significantly reduce the overall PGDM course fees in Delhi at IMM.
Need-Based Scholarships: IMM Delhi recognises the financial challenges faced by some students and offers need-based scholarships. To qualify, students need to provide evidence of financial need, and these scholarships can cover up to 50% of tuition fees.
Entrance Exam Scholarships: Students who perform exceptionally well in competitive exams like CAT, MAT, XAT, or any other recognised management entrance exam may also receive scholarships based on their scores. This reduces the burden of the PGDM course fee.
Diversity Scholarships: IMM Delhi promotes inclusivity and diversity by offering scholarships to students from underrepresented communities or regions, including students from economically disadvantaged backgrounds, on the basis of category-wise eligibility criteria.

